How to design for unconsciously-biased data

We encounter unconscious biases through every interaction we experience each and every day. They are a part of our universal psyche and have a both positive and, more often, highly negative presence in our inherited and learned toolset that helps us understand the complexities in the world around us.

Artwork by Jennifer Dettmering and Katja Budinger
Artwork by Jennifer Dettmering and Katja Budinger
  • We can become more aware of our biases as they arise, and unlearn them.
  • We can offer a range of perspectives, rather than one perspective.
  • We can be more conscious of the framing and narration of data.
  • We can unearth and shed light on possible stereotypes before research is carried out.
Photography by Bela Lehrnickel from the Berlin Design Week

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A visual designer, thinker and dreamer, currently residing in Berlin and working at the Design and Innovation Consultancy FJORD

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Abi Golestanian

A visual designer, thinker and dreamer, currently residing in Berlin and working at the Design and Innovation Consultancy FJORD